HOME
21st Anniversary Page
Archives Search
Ask Connie
Boards & Committees
Bookstore
Calendar
Government
Internet Resources
Management & Supervision
News
Recruiting & Retention
Tech Tips
Training
Volunteer Program Evaluation Series
Who We Are
Email Us

VolunteerToday.com~~ The Electronic Gazette for Volunteerism

RECRUITING & RETENTION

Visit this page for ideas, suggestions and hints to build volunteer recruitment capacity.

Recognition Image

~November 2003~ Topics

To Advertise in the Newspaper or Not to Advertise in the Newspaper? That is the Question.

Conventional wisdom has historical discouraged managers of volunteer programs from launching “advertising and promotion campaigns.” Conventional wisdom said that it wasn’t the best way to recruit volunteers, so why bother. Recent data shows that 30%-40% of prospective volunteers came to volunteering via a “media” campaign. So, should you be pursuing those free ads in the newspaper? Here are some interesting statistics on who reads newspapers in the US.

Householder Age Group
Who Bought Any Paper (%)
Newspaper ($ per Household)
Online Information Services ($ Per Household)
25-34 years
33
29.84
91.55
35-44 years
43
48.51
115.48
45-54 years
48
65.01
121.38
55-64 years
53
78.26
93.35
65 + years
51
84.19
43.31
All households
43
56.81
90.33

Bureau of Labor Statistics-Consumer Expenditure Survey


Return to the Menu

Houses Image More Adults Living Alone

Used to be it was widows and widowers who lived alone. Now the full range of age cohorts is awash with folks living alone. From 1970 to 2002, the number of people living alone went from 8% to 14%. According to the Population Reference Bureau of Washington, DC, 10% of those between 25 to 34 years of age are living alone, up 45% from a decade ago. Of those 35 to 44 years of age, 9% are living alone, it used to be 3%.

A big contributor to living alone for the younger age cohorts is the decline in marriage. Single people now make up 29% of the US population. Among African-Americans being unmarried made its sharpest increase. In 1975, 32% of African-Americans were single, that number is now 43%. The percentage of never-married Hispanics went from 33% in 2000 to 36% in 2002.


Return to the Menu

Committee Guidelines

Do you form committees and give prospective volunteer members a vague idea of what will happen? Wonder why people are reluctant to serve on committees? The answer might lie in what we tell volunteers about what we expect.

Committee guidelines are the “position description” for those serving. They are not the same structurally or in content, but it can help a volunteer make a decision about serving. See the sample below.

 

COMMITTEE GUIDELINES WORKSHEET

Committee Name: Blue Mountain Soccer Association - Finance Committee

Committee Function: to manage the financial health of the BMSC to provide soccer opportunities for children.

TASKS
DATES

1. Prepare the annual budget for approval by Board of Directors

Begin June 1-End December 1

2. Recruit corporate sponsors for annual soccer season

Begin January 1-End March 30

3. Monitor income and expenses and report to Board of Directors

Monthly

4. Recommend fee structure changes to Board of Directors

Begin January 1-End March 30

 

Committee reports policy and procedural recommendations to: BMSA Board of Directors.

Recommended committee size: three to seven people.

Assigned staff: President of the BMSA.

Other information: Meetings once per month for 90 minutes, experience in bookkeeping, fundraising, or accounting is helpful, but not required.

 

Interested in more information? Check out our online bookstore for: "Building Effective Volunteer Committees," by Nancy Macduff and "The Board Member's Guide," by Jeanne Bradner. For more information, check out these books and more at our online bookstore.

Volunteer Committees Book Image Board Member's Guide Book Image


Return to the Menu


DAILY POINTS OF LIGHT AWARD FORMS AVAILABLE

The Points of Light Foundation has forms available to nominate volunteers and volunteer organizations for the Daily Points of Light Award. It is designed recognize individuals and groups that demonstrate unique and innovative approaches to community volunteering and citizen action, with a strong emphasis on service focused on the goals for children and young people set by the Presidents Summit for American's Future. The award is given five days a week, excluding holidays. If you would like nomination forms, call 202-729-8000.

1-800-VOLUNTEER
By calling 1-800-VOLUNTEER in the U.S., individuals can be connected to their local volunteer center.
This is a national interactive call routing system designed to get volunteers connected to people who can help them volunteer.


Return to Top


A Service of MBA Publishing-A subsidiary of Macduff/Bunt Associates All materials copyright protected ©2006
925 "E" Street Walla Walla, WA 99362 (509) 529-0244 FAX: (509) 529-8865 EMAIL: editor@volunteertoday.com
The content of all linked sites are beyond the control Volunteer Today and the newsletter assumes no responsibility for their content.