VolunteerToday.com
~~ The Electronic Gazette for Volunteerism
RECRUITING
AND RETENTION
- EFFECTIVE WEB SITE NUMBERS
- WHO ARE THOSE GEN XER'S?
- CAN YOU REDUCE THAT VOLUNTEER TURNOVER?
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EFFECTIVE WEB SITE NUMBERS
If you are contemplating using your Web site to communicate
here are some numbers to check out before you send out that Web
address.
- 62% of people surveyed about their Web site use said they
become frustrated if a site takes more than 30 seconds to load.
- 34% of those who are frustrated give up and go elsewhere
- Slow loading graphics, like frames, increase the frustration.
- Most people stated they preferred sites with fewer and smaller
images and gimmicks.
WHO ARE THOSE GEN XER'S?
Fifty-one million Americans were born between 1964 and 1978.
They were dubbed the Generation X. And the "slacker"
stereotype was applied. There are widespread misconceptions about
this generation. Increasingly these people are bristling at being
classified by those old ideas. Here are the myths and why they
aren't true.
- Xer's are disloyal. Not so, say Bruce Tulgan, author
of Managing Generation X. As this group of people entered
the workforce, big business and government were downsizing and
re-engineering. There were lay-offs galore. These shrewd folks
know that you can no longer rely on established institutions
for security. They prefer short-term positions that allow them
to act independently and with realistic view of the future.
- Xer's are arrogant and don't want to be told what to do.
For this generation there was a great deal of time alone. Parents
were often divorced or both working outside the home. They also
tended to be more permissive as parents, than their parents.
The young Xer's learned to fend for themselves. It made them
independent problem solvers and quite entrepreneurial.
- Xer's have short attention spans. This generation
lived through the information revolution. Name the technology;
cell phone, computer, Internet, Web, fax, and the Xer's learned
to use it to communicate. They are quite often voracious learners
who sort through masses of information at a fast pace and know
how to use technology to help them do that.
- Xer's demand immediate gratification. The world of
the Xer has changed more rapidly than any preceding generation.
So fast it is dizzying. The only thing this generation can rely
on is that things will change. They constantly check and monitor
things and seek regular feedback. Raised in a culture of immediacy
and uncertainty, they expect quick response or input.
One formula for working with Generation X volunteers is to view them less
from stereotypes and more like the following list:
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Generation X is most often likely to be:
- Flexible
- Comfortable with the latest technological advances
- Entrepreneurial
- Independent problem solvers
- Day-to-Day value adders
- Ready to adapt to change
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CAN YOU REDUCE THAT VOLUNTEER TURNOVER?
- Do not select people as volunteers who will not fit the personality
of your organization. They will grow frustrated and you will
be, too. Don't try to change people once you have brought them
on as volunteers. Capitalize on what they do best and let them
go to it!
- Tell volunteers exactly what you expect---outcomes-not "how
to's." Then get out of the way and let the volunteer perform.
- Inspire individuals, not groups. No amount of kudos in the
monthly newsletter or online update can substitute for knowing
volunteers and what motivates and moves them.
- Not everyone can succeed. Sometimes all the coaching, training
and mentoring are just not enough. Help a volunteer understand
that it is a mis-match. Help them find the right job, maybe in
the same organization, but a different department. Or maybe in
a setting more suited to their personality and motivations.
DAILY POINTS OF LIGHT AWARD FORMS AVAILABLE
The Points of Light Foundation has forms available to nominate
volunteers and volunteer organizations for the Daily Points of
Light Award. It is designed recognize individuals and groups that
demonstrate unique and innovative approaches to community volunteering
and citizen action, with a strong emphasis on service focused
on the goals for children and young people set by the Presidents
Summit for American's Future.
The award is given five days a week, excluding holidays. If
you would like nomination forms, contact Crystal
Hill at 202-729-8000.
1-800-VOLUNTEER
By calling 1-800-VOLUNTEER in the U.S., individuals
can be connected to their local volunteer center. This is a national
interactive call routing system designed to get volunteers connected
to people who can help them volunteer.
Copyright by Nancy Macduff.
Some images on this site are licensed from Web.Pix
Copyright 1996 DiAMAR Interactive Corporation, all rights reserved.